Strategic Partnership

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Why become an ELX Strategic Partner?

 

ELX is not an industry association or a sponsorship opportunity. It is an invitation only partnership for those who bring strategic value.  We collaborate closely with each partner to ensure meaningful engagement, lasting connections,and measurable impact.

As a strategic partner, you will receive year-round exposure. This includes attendance at ELX events, brand affiliation across all our communication channels, and the opportunity to showcase thought leadership through bespoke content opportunities and our virtual events.

Purpose

Year-round engagement with senior decision-makers

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Who It's For

Agencies, technology providers, venues, global hotel brands, DMCs, and destinations

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Engagement Level

Year-round integration across digital, in-person, and strategic content channels

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Access

Integrated across all ELX channels

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Availability

Only five new partner spots available in 2026

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First Right of Refusal

Annual destination partners are given first right of refusal to host ELX events

Join the World’s Top Corporate Event Leaders

ELX Partnership Evaluation Criteria

 

We are not looking for the most partners – we’re looking for the right partners. All potential partners will participate in a structured process designed to ensure strategic alignment.

 

Strategic Alignment

Member Centric Value

Diverse Contributions
  • Demonstrated leadership in the events industry with proven ability to support the strategic priorities of large, complex global organizations.

  • Alignment with ELX’s mission to foster meaningful, peer-driven connections through authentic, value-led engagement.

  • Commitment to a long-term, strategic relationship with ELX, focused on community contribution and relationships over short-term sales and marketing goals.

  • Track record of thought leadership and industry collaboration without relying on overt promotional tactics.

  • Clear understanding of the challenges faced by senior corporate event leaders, with solutions that address real-world needs.
  • Commitment to active participation and providing value-led content, insights, or tools that support members’ strategic goals beyond traditional sponsorship.

  • Capacity to offer global insights with regional relevance, ensuring impact across North American and European markets.

  • Ability to enhance the member experience through unique expertise, exclusive research, or innovative perspectives.

  • Willingness to listen to member feedback and apply insights to improve products, services, and solutions, ensuring ongoing relevance.

  • Adherence to ELX’s high-trust, non-commercial engagement model, fostering authentic relationships over sales-driven interactions.
  • A limited number of partners are accepted in each category, ensuring balanced representation without oversaturation

  • We will prioritize partners that offer distinct value without direct competitive overlap with existing partners, ensuring a well-rounded ecosystem.

  • Partner Categories: Agency, Hotel, Venue, Destination, Technology.