Job Board

The Vice President, Event Strategy & Management will lead Vizient’s enterprise-wide event strategy as a core driver of growth, client retention & satisfaction and brand differentiation. This executive will transform events from primarily programmatic engagements into measurable enterprise experiences that deepen relationships with hospital leaders, influence pipeline, and strengthen long-term client value. This role reports to the SVP, Enterprise Marketing and works in close partnership with sales, client networks, business units and executive leadership. 

We are seeking a talented Sr. Product Marketing Manager to lead our Event marketing efforts, which includes our annual flagship conference, Accelerate and other selling partner facing summits including the New Seller Summit and the Seller Growth Summit. This role will be responsible for leading the marketing strategy and planning, driving in-person attendance, leading segmentation and targeting strategies, overseeing messaging and communication strategy while boosting virtual engagement before, during, and after the event. The ideal candidate will have a proven track record of driving successful marketing campaigns, especially through digital channels.

As Senior Field Marketing Manager for the West region, you will own the strategy and execution of regional field marketing event programs, driving pipeline generation and revenue acceleration across Workiva’s GTM programs. You will act as the primary marketing partner to regional sales leadership while aligning with cross-functional teams to build and execute field event programs on time and within budget.

This is a high-impact, execution-oriented role where strategic planning meets world-class event production. Success requires a talent for translating marketing vision into field activations that accelerate the sales cycle, a collaborative mindset to partner with sales leads, and the operational rigor to thrive in a high-velocity enterprise SaaS environment.